School Enrollment Intelligence · NYC

Know your school.
Grow your school.

Automated intelligence reports for NYC public schools. Enrollment risk, language gap analysis, competitive positioning, and a complete brand playbook — delivered in minutes.

Get Your Intelligence Report Find a School Near You
No account access required
Delivered same day
Built from public data
G8 Network schools
20%
Drop in Bronx enrollment over 5 years
NYSED 2024
62%
Bronx students are Hispanic — most schools communicate in English only
NYC DOE 2024
1 in 6
Bronx students are English Language Learners
NYC DOE 2024
$0
Most schools spend on enrollment intelligence
Scoela Research
How It Works

Submit once.
Receive everything.

Fill out a short intake form. Scoela's automated pipeline runs 7 intelligence steps — and delivers a complete 18-page school dossier to your inbox the same day.

1
📋
Submit Your School
Enter your school name, website, DBN, and principal contact. Takes 2 minutes.
2 minutes
2
Pipeline Runs
7 intelligence steps run automatically — enrollment data, language demographics, competitive map, sentiment, brand, calendar, dossier.
Under 5 minutes
3
📬
Receive Your Dossier
An 18-page PDF intelligence report lands in your inbox. Ready to act on — no meetings, no consultants, no waiting.
Same day delivery
4
🎨
Brand Playbook
Custom brand guide built from your school's actual colors. Typography, voice, and Canva-ready templates included.
Included in dossier
5
📅
90-Day Calendar
Content calendar wired to the NYC DOE academic calendar. 90 days of enrollment-focused posts ready to schedule.
Included in dossier
6
📖
Staff Manual
Step-by-step execution guide any AP or office staff can follow. No prior social media experience required.
Included in dossier
Your Dossier

Everything in one report.

Six sections. No add-ons. Everything a principal needs to understand their school's position and act on it.

A
Digital Audit
Platform-by-platform gap analysis. Instagram grade A–F. Follower count vs. household coverage. What's missing and why it matters.
B
Brand Playbook
Custom colors, typography, and voice guide built from your school's existing identity. Canva-ready templates for Instagram.
C
Content Calendar
90-day posting plan wired to the NYC DOE calendar. Heritage months, enrollment windows, key events — ready to schedule.
D
Staff Manual
Step-by-step execution guide. Platform setup, caption writing, hashtag strategy. Any staff member can run it from day one.
E
Enrollment Intelligence
Risk score, language gap, competitive rank, and sentiment — sourced from NYC DOE Open Data and US Census Bureau.
F
Workshop Guide
Staff training workshop tailored to your school's specific gaps. Attendance or enrollment focused based on your risk profile.
Intelligence Layers

Data schools have never
had access to.

Every layer is sourced from verified public data. No surveys, no guesswork. Real numbers, real rankings, real risk scores.

📉
Enrollment Risk Score
3-year enrollment trend per DBN. Risk index 0–100. CRITICAL / HIGH / MEDIUM / LOW — cross-referenced against district peers.
NYC DOE Open Data
🌐
Language Gap Analysis
Census language demographics by zip code. Measures how well your content matches the families you serve. DOE A-663 aligned.
US Census Bureau ACS 2023
🗺️
Competitive Landscape Map
Your enrollment rank within your district. Which schools are gaining students. Where the opportunity is to close the gap.
NYC DOE District Data
Community Sentiment Monitor
Composite score from Google Business Profile and GreatSchools. Unclaimed profile flags. 73% of families use Google to research schools.
Google Places + GreatSchools
Pricing

Simple, transparent pricing.

No contracts. No minimums. NYC DOE purchase orders accepted.

Intelligence Report
$2,500
per school · annual
  • 18-page intelligence dossier
  • 4 intelligence layers
  • Brand playbook + templates
  • 90-day content calendar
  • Staff how-to manual
  • Monthly pulse update
Get Started
Most Popular
Intelligence + Campaign
$5,000
per school · annual
  • Everything in Intelligence
  • Targeted enrollment campaign
  • Spanish-language ad creative
  • ~580K parent touchpoints
  • Zip-code targeted delivery
  • Campaign performance report
Get Started
Network Access
$500
add-on · annual
  • Scoela school finder listing
  • School profile page
  • Parent discovery traffic
  • Competitive tracking
  • Influence network map
  • Journey funnel analysis
Add On

NYC DOE purchase orders accepted. Title I, Title II, and discretionary funding eligible. Contact us for procurement.

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Submit your school.

Fill out the form below. Your intelligence report will be delivered to your inbox the same day. No account required.

Report delivered same business day. G8 Consulting Group · info@g8consultinggroup.com

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